The 15 Best Streetwear Brands to follow in 2020
Did you know, there are many words which have strayed away from their original meaning. For example, the word ‘terrific’ originally described causing terror. Another example which strayed is ‘streetwear’. A term that, the was used for describing unflattering style baggy cuts, graphic T-shirts is now a deal trickier to pin down. But I think, streetwear for men is the best fashion. So, in this article I’ll show you the 15 best streetwear brands to follow in 2020.
Streetwear now has a broader definition. It covers entertainment industry, from hip-hop old school, the fashion forward new school, and everything eventually falls between them.
That’s why best streetwear brands in recent years has made it till now and won’t be going anywhere anytime soon. Many runaway shows feature these best streetwear brands too. Streetwear has become people’s idea of what a streetwear brand actually is in disarray.
What are some hype brands?
What’s trending in streetwear fashion?
Many hype brands like Gucci, off-white, louis Vuitton has gained the popularity in the streetwear brands. Gucci’s tracksuits, mens sling bag, Nike’s Air mag are in the luxury streetwear category. Other than that, streetwear hoodies, crewnecks, leather jackets have been in trend.
In recent times, we have seen great and historic haute-couture houses partnering with many streetwear brands. Meanwhile, crewneck, harness bags and hoodies sent down fashion-week runways by labels that, now they use same platform to wheel razor sharp fits and trench coats.
Streetwear for men have changed the new fashion climate, the streetwear brands that have always championed this style are very much doing their thing.
What are some hype brands?
Now, I’m going to run through the best streetwear brands to follow in 2020.
15 Best Streetwear Brands to follow in 2020
Supreme is currently one of the most popular streetwear brands of all time, which was founded in 1994 in New York’s SoHo neighbourhood. The brand’s logo is enough to make the clothing item, expensive.
The logo is inspired by Barbara Kruger’s eponymous pop-art style and is known worldwide. Supreme is popular for their frequent collaboration with best streetwear brands like The North Face, Vans, Nike and many others.
In 2018, Supremes’ 50% stake was bought by Carlyle Group, brand value is $1 billion. The large part to their business model is they release new items every week in very limited quantities.
Over the almost 3 decades, brands have endorsed by Mike Tyson, Kanye West and frequently, Travis Scott. It’s only right with these achievements, Supreme is the lead in our list of most popular streetwear brands.
Stussy, has the purest streetwear sense, California surfer Shawn Stussy and his line of cool, graphic T-shirts in 1980s. Stussy started with labelling name bottom of surfboard. The logo soon picked up pace onto the tees, crewneck, hoodies and as you know, the rest is history.
Nike one of the OG brand for sports and streetwear brand, with rise in sneaker culture. With the beloved logo of Nike, any sneakerhead would agree with that swoosh. But has evolved as a big status of workout gear. Collaborated with big brands like Off-White and Patta, and brought us some of the best street style pieces to date. Nike has become one for the future.
I don’t think, I have to explain you about Adidas. One of the best sportswear and streetwear clothing line. Adidas has collaborated with big celebrities like Kanye West’s Yeezy line of sneakers and with Pharrell William’s NMDs. Many of the famous streetwear in 90s, sneakers of three-stripe street style.
Supreme sure has a knack for former employee to make more collection label. Another talent Brendon Babenzian worked for over a decade Supreme as design director, now launching his own brand, Noah. Noah has great freewheeling skater, aesthetic, made a great look in the label.
Another former Supremes’ brand director, to launch his brand Awake NY, his own collection of clothing, that has a great use of streetwear senses and eye for standout graphics.
Founded by Lev Tanju in 2009, UK’s prominent skateboarding and streetwear label. With the proper British style to it US, Palace’s logo is one of the most famous and recognizable signifiers around.
This streetwear for men is getting popular in Japan, although made by American. The label has dark, unique moody streetwear and is a frequent collaborator with big brands Converse, Dr. Martens and watch brand Timex.
A little on expensive side, after its release, founder Virgil Abloh exploded onto the scene. Off-white has become a prominent figure in fashion. Abloh worked alongside celebrities like Kanye West and Fendi for its innovative designs, bold and distinctive prints too. With gracing runways of Paris fashion week, Off-White, has certainly earned its iconic status.
BAPE (A Bathing Ape)
Bape, is OG player in the Streetwear Japan. Founded by a DJ and fashion designer Nigo’s BAPE has long served as great streetwear for men. The label is quirky and colourful. Its famous for his famous shark hoodie and represents the label’s bizarre design motifs. The brand is well respected for the alternative fashion.
The North Face
The mountaineering brand of streetwear brands. The North Face has a knack for nailing to become “grail pieces”, collaborated with many brands. A frequent, with Supreme, The North Face, also creates and helps new talents like Japanese “Purple Label” line, and teaming up with Kazuki Kuraishi for The North Face “Black Series”.
Obey has deep roots for skating and punk, Obey had some serious famous snapback hats. Obey was founded in 2001, by Shepard Fairey. He is an artist and conveys his agenda with his label canvas. The label remains a famous stable of the streetwear industry and popular since its inception.
A streetwear from New York, Ronnie Feig man behind Kith. This label boats retail spaces for most coveted names in sneaker and streetwear world. Kith is best known for its under garment, collab runs with some unexpected brands and heavy logo designs. Collabs with Coca-Cola and Bugaboo. Also, recently teamed up with Tommy Hilfiger for an Autumn/Winter collection.
Gosha a Russian photographer founded the brand, named after himself. Gosha has quickly made a made in streetwear brands. Works under the wings of Comme des Garçons’ Rei Kawakubo. The post-soviet era has greatly influenced his skate wear and sports designs.
Billionaire Boys Club
Billionaire Boys Club founded by Pharrell Williams, so this has to be popular streetwear legend quickly. Pharrell has a quite interest in NASA work, which influence the brand. While most look works from NASA, other looks are straight from 90s. the designs are colourful, unique and cool all-around. The label has jackets, hoodies and tees. Pharrell also has a women’s apparel, Ice-cream.
Streetwear for men has become a big part in today’s fashion industry. So, before going for any clothing, try to go for streetwear to improve your wardrobe. So, these are the 15 best streetwear brands to follow in 2020.